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Edina Location

3939 West 69th Street
Edina, MN 55435
Deanna Strom - owner

Deanna Strom


Call or e-mail to book.

Please visit my website  for a complete list of services, pricing, pictures, promotions and so much more!

Welcome to Ezina, Arabic for “to beautify; to bring beauty”.I began my beauty journey twenty-nine years ago. In 1988, I graduated from Cosmetology Training Center in Richfield, Minnesota as a Nail Technician. The majority of my career took place in Edina Minnesota. I have worked for many notorious Spas since 1988 such as Spalon Montage, The Day Spa at Centennial Lakes, Spa Bella Casa and more. As a young child and into my young adulthood I was fascinated with beauty and nature and life. It seemed everything that I found interesting was relative to beauty whether it be nature, woman, animals or God. I’m an old soul! I believe that my purpose is to make others happy and it has been my mission to bring that out in everything I touch. I am a mother of four, grandmother of eight and have been an abused animal advocate and shelter since I could catch them. Despite my personal trials, I am still a warrior. I dedicate eighty plus hours a week to take care of my family, women, less fortunate children and abused and neglected everything. I am so determined to make them feel beautiful and significant. It is what makes me whole and helps me to heal too. I hope and I pray that I get the opportunity, if only for our short visit, that I can be a impression and strength to you, too. I love and enjoy the relationships that I have formed through my career.I have also been an artist since a young age. I love to impress upon any canvas set before me what my heart sees and apply it to whatever or whomever I’m servicing.  I am a microblader, nail technician and microneedling expert. No thanks, but with gratitude to my perfectionist father, you get perfected service. I am not a quantity, but rather a quality service provider and I do my very best to make you feel beautiful … inside and out.Please come into my studio and see what I have for you, and, while I provide top quality services, I also serve a refreshing glass of wine as well. Lets relax and enjoy each other’s company, share our stories and together feel beautiful and worthy. Deanna

Call or e-mail to book.


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Salon Concepts Edina
3939 West 69th Street
Edina, MN 55435Get Directions



  • Manicure with Gel Polish - Spa manicure with gel add-on
  • Express Manicure - express manicure
  • Hot Stone Pedicure - Deluxe pedicure
  • Essential Manicure - Deluxe manicure-spa plus scrub exfoliation & paraffin dip
  • Gel Polish Removal Only
  • Express Pedicure
  • Spa Pedicure - spa
  • Spa Manicure and Pedicure - add gel to each for $15 per/save $5 on this combo mani/pedi
  • Paraffin Add-on
  • Shellac Polish Change - express mani w/gel removal & reapplication
  • Acrylic Fill-In - comes w/2 free repairs
  • Acrylic Overlay
  • Acrylic Full Set - no pink and whites. May use white tips or add on reg or gel french polish
  • Nail Art Design - $2.00 and up depending on design/per finger
  • Nail Repair - per nail
  • French Polish - reg $5 gel french $15
  • Polish Change - Fingers
  • Polish Change - Toes
  • Acrylic Buff & Polish - buff, reshape & polish only. No cuticle work
  • Permanent Makeup Eyebrows - Microblade strokes $450.00 Microblade shade $450.00 Combo stroke & shade $550.00
  • Microblading Consultation - requires deposit of $100 if microblading following consult & will be applied to service
  • Massage Add-On - $1 per minute. Areas include hands, arms, shoulders, feet & legs
  • Ear Piercing - $40 per peircing- $20 both lobes
  • SkinPen - small areas $175 per session lrg areas $475 per session packages avl. Save $ on both Lrg & sm. area packages